Content Pillars

• pillar 1
• pillar 2
• pillar 3

Types of posts:

• Educational
  • Myth Bursting
  • this and that
• Personal stories
• Authoritative

Other info

• Target audience -
• Personality -
• Tone-

Content Ideas

Week 1

• [ ] Introduction post
• [ ] Address a popular misconception (myth)
• [ ] Solve a problem
• [ ] How it feels to be what you are
• [ ] Behind the scenes