Disney could've done better….😔

Yes, it could and no not with the movies, come on, but with it's ad! 😁

I posted a few days ago asking everyone if you wanted to see the Disney ad I rewrote by watching Alex Cattoni’s YouTube channel. Most of you wanted to see it and so here I am with the post. ✨🪄

But first of all, let’s talk about the ad and put on our magic hat, shall we?🎩

Also,

It isn’t that the ad was no good at all....!

📌It had created a sense of FOMO by using the word “must-see” but lacked a few things.

What are those?🤔

📌It wasn’t relevant:

It was trying to appeal to everyone and in copywriting we say

“When you appeal to everyone you appeal to no one”😟

📌Lacked Specificity:

It mentioned all the new released movies, of different genres together.

That wasn’t speaking to the ideal audience of the movies. 😮‍💨

📌Didnt stir excitement:

Well, we all know it’s Disney but the ad felt like it is there just for the sake of it.